Sunday, July 17, 2022
HomeFundraisingGood to Development Podcast: Ban Brochure Communicate: Efficient Communications

Good to Development Podcast: Ban Brochure Communicate: Efficient Communications

Efficient Communications Tip: Be somebody individuals wish to hear from. 

Nobody desires to listen to you recite your nonprofit’s spotlight reel or your resume. However, all of us love a powerful story or a story of triumph, particularly when there’s a private connection to our personal story. In spite of everything, we cherish being valued as people. Efficient communication is simply that! Understanding your viewers and respecting their time and individuality are vital steps to rising your open charges in addition to getting extra significant responses to your messages. Your status as a communicator is on the road, and so is your mission!

Frequency is important, however status Wins.

Do Extra Good founder Invoice McKendry, as at all times, mentioned that “frequency wins” in efficient advertising communications, however Monica reminds us that status trumps frequency. Why? In case your viewers doesn’t belief or worth who you’re and what you’re sharing, they’ll stroll away, a.okay.a. Unsubscribe. Your status for delivering worth, which means, and genuine messages will let you ship extra steadily.

Meet Monica Tiffany

Monica Tiffany makes a speciality of creating efficient communications methods for corporations and organizations. She has written for Shriners Hospitals for Kids, Nationwide Geographic, Susan G. Komen for the Treatment, and the American Crimson Cross, to call a number of.

Monica served as VP of Advertising and Communications for the Affiliation of Fundraising Professionals — Larger Kansas Metropolis Chapter. She is a member of the Attain Out and Learn KC Neighborhood Council and a previous member of the Mid-America Charitable Present Planners Board of Administrators. A Mizzou graduate, Monica additionally serves on the MU English Leaders Improvement Board, in addition to serving to promote the college’s English Division and join current graduates with profession alternatives.

As knowledgeable inventive director and copywriter, she speaks to native and nationwide audiences about copywriting, messaging, and inventive technique. Earlier than becoming a member of M&C, Monica equally spent 5 years in nonprofit affiliation administration.



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